What makes Zurker special is its DNA. Zurker is community-owned and community-driven, and this allows Zurker to serve the members better than any other social network.
In the beginning, nobody questioned the social networks. They were a great way of keeping in touch with friends and making new ones.
Eventually, concerns started to mount about data mining and relentless monetization. It soon dawned on the users that the social networks
served their corporate masters, not the community. The social networks were merely commercial products designed to milk the userbase for
every available cent, through relentless data mining and advertising.
Every feature change rolled out by the social networks was intended not to bring a better experience, but to make more money for the
corporate owners and investors.
Zurker is a member-owned social network, driven by democracy.
Zurker exists for the benefit of the community, as opposed to corporate masters who want to use it to milk the community for money. How can we guarantee this? How do you know that it isn't all just talk?
Zurker is guaranteed to serve the community, because it is owned by the community. Many members have gained a stake in Zurker, and all of these members have a say in how Zurker is run.
The traditional way for social networks to innovate has been top-down all the way. A small group of engineers make key decisions about what features should be made available. The users are forced to adapt to changes because they have no other choice.
At Zurker, we believe that if our members own the project, they will enthusiastically contribute ideas and feedback, allowing the Zurker development team to develop the social application most in tune with what people actually want. Almost all the innovations of Zurker have originated from the members, and it was the members who drafted a Constitution governing Zurker.
Zurker guarantees your privacy and freedom of speech.
Only Zurker can guarantee that your data is safe. Other social networks are accountable to their investors, who don't care that much about users' privacy, to put it mildly. But at Zurker, the members are the owners, which means they do care about your (and their own) privacy.
Zurker will never ever sell any of your data to advertisers. Zurker will not analyze your posts, comments, or zurks for monetizable data. There is no data-mining or analytics on Zurker. The members who form and own the community would never tolerate any of that.
Social networks worried about corporate relationships will easily give in to the publicity departments of Fortune 500 companies that have the clout to buy substantial advertising.
Not so at Zurker. We guarantee your freedom of speech. There is no censorship on Zurker. That means you can say, on your own posts, what you want, and we will never, ever delete, edit, or remove your posts. We will not suspend or ban your account based on the content of your posts. Your freedom of speech is sacrosanct on Zurker.
You can become involved, if you wish
Thousands of members have gained a stake in Zurker. We enable member ownership through vShares. We're still in beta, and at this stage it's easy for you to gain a stake in Zurker.
Owners of Class A vShares have the right to vote on the governance of Zurker. But if you're here solely to network with your friends, that's perfectly fine.
Zurker is not a clone.
Zurker is a social network, but it's not a Facebook clone. It's designed to be intuitive and easy-to-use, but if you're used to Facebook, you may experience a minor culture shock.
To zurk means to express empathy with or appreciation for something. It's similar to Facebook's "like" except it makes more sense. For example, if someone posts about a disaster in which hundreds of people die, it doesn't make sense to "like" it. So zurk it.
The news feed at Zurker is divided into Street and Home streams. Your Home stream shows notifications of events that affect you specifically and directly. Someone replied to your comment. Someone zurked your post. Someone sent you a convo. Things like that.
Your Street, meanwhile, shows what's happening. If your contacts post photos, they will show on your Street. If one of your contacts zurks something (that isn't owned by you), it will show on your Street. You go to the Street to find out what your contacts have been doing lately.
Find out more about the Zurker interface in the Help Center and on this blog update.